Don't Make Me Think Revisited
Steve Krug
Book on Koottar
The Psychology of Marketing
The Psychology of Marketing by Harinder Singh Pelia is listed on Koottar for readers in the UAE. It is categorised under Business. Current availability: Available to borrow. Available near Al Warqa 1, Dubai.
Description
About The Psychology of Marketing
The Psychology of Marketing by Harinder Singh Pelia explores the raw truths of human behavior influencing buying decisions. This insightful business and marketing book delves into persuasion, habits, loyalty, and cognitive biases, offering a deep dive into neuromarketing and the psychology of AI. It's a must-read for anyone interested in understanding how marketers influence consumer choices.
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